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Fantastic Thinking Digital Agency

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UX Designer
July 2013 - October 2013
Project title:

Redesigned YHA membership subscription page and customer registration journey.

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Project scope:

Users and not motivated enough to fill up the signup form and the checkout journey is confusing the users.

My role:
  • User research

  • Customer journey and Information architect

  • Concept design

  • Wireframe and storyboards

  • facilitating the usability testing session

  • Axure prototype

Membership registration journey

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Usability study

Axure Wireframe

Designs samples

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